ARIMA Public Relations stands on a foundation built by faith, discipline, and heart — a foundation inspired by JJ, whose life embodied resilience, leadership, and love.

His values are woven into every part of this company — in how we lead, how we communicate, and how we build legacies for others. JJ believed that greatness isn’t measured by fame, but by the lives we impact.

His legacy continues through ARIMA PR and JJ’s Soldiers, the nonprofit created to honor veterans and empower the next generation through purpose, service, and self-belief.

Every client we serve, every story we shape, and every brand we elevate is an extension of that legacy — one built on courage, truth, and unwavering integrity.

“Legacy isn’t measured by years — it’s measured by the lives you touch.”

— In eternal memory of JJ, the heart behind ARIMA PR.